The Aligned Business Accelerator founding cohort begins July 30. See the details →
DR. JOHNNA Reach out

Work with me. From first spark to legacy.

Whether you're building your first business or realigning one you've outgrown, there's a step here built for where you are.

The path.

Every step meets you where you are and builds from there.

  1. FREE COMMUNITY Free

    Identity Brand AI Studio

    The front door. A free community for experts and founders building identity-first: real conversation, real connection, and first access to every training I run.

    This is for you if you're ready to start building from who you are.

    Join free
  2. FREE MASTERCLASS Free

    The Invisible Expert

    You don't need more credentials. You need to be seen as you. One free hour on why experts stay unseen and underpaid, and what to build instead.

    This is for you if you're the best-kept secret in your field.

    Get the invitation
  3. 90-MINUTE WORKSHOP $37

    The Identity Advantage in the AI Era

    The advantage AI can't give anyone else is your identity. Ninety minutes live with a lifetime replay, plus $385 in tools included: three Claude Skills, a full prompt library, and a 7-day starter plan.

    This is for you if you want AI to sound like you instead of everyone else.

    Get the workshop
  4. 3-DAY CHALLENGE $97

    Build Your Premium Offer

    You're already a brand with something people will pay for; the difference is how you package it. Craft your premium offer in 3 days live with Dr. Johnna, shaped from the gold you already have: your gifts, your passions, your knowledge, and expertise.

    This is for you if you know your value but your offers don't show it yet.

    Get notified
  5. DONE-FOR-YOU $1,497

    The Identity Brand Audit

    I take everything you've built and hold it up against who you actually are. What comes back is a findings document and a video walkthrough naming what's aligned, what's quietly costing you, and what to fix first. It's the experience of finally seeing your own brand clearly. Your full audit fee credits toward any custom build.

    This is for you if you want expert eyes on your brand before you decide what's next.

    Write me
  6. ANNUAL ADVISORY MEMBERSHIP $10,000/year

    The Legacy Collective

    A year of steady counsel for purpose-led founders growing a legacy rooted in identity. Two 90-minute group advisory calls each month, a room of founders building the same way, and an open door instead of a start date. Applications open soon; until then, it starts with a conversation.

    This is for you if you know you're meant for more and you're ready to actively say yes to the legacy you're born to share.

    Write me
  7. 6-MONTH PRIVATE INTENSIVE $25,000

    The Private Advisory

    Six months of private, doctorate-level partnership on your business, your brand, and the identity underneath both. For the founder ready for whole-self transformation, whether you're building your first business or realigning one you've outgrown. Four clients a year, so each gets my full attention.

    This is for you if you want my full attention, not a curriculum.

    Write me

Built for you.

Prefer it built rather than taught? That's a real option.

DONE-FOR-YOU BUILD Scoped together, clear quote

Websites, Tools, Automations + AI Systems

The sites, tools, and systems on my portfolio page? I build those for clients too. A website that finally matches who you are. A tool your clients will love. Automations and AI systems that hand you your time back. Tell me what you need, we scope it together, and you get a clear quote before anything starts.

This is for you if you'd rather have it working than learn to build it.

Write me

For your team.

Training, integration, and strategy, shaped to your mission.

TEAMS + ORGANIZATIONS Custom, scoped together

AI Training + Integration

Psychology-informed AI training and integration for the people who'll actually use the tools, built on the A.I.M. Framework: Align, Integrate, Multiply. Every engagement is customized to your team, your work, and your mission, whether that's a single training day or a full rollout. Adoption that holds because it fits how your people already work.

This is for you if you're responsible for bringing AI into work that matters.

Start the conversation

In their words.

Dr. Johnna helped me move something that lived in my heart into something real: a business storefront. Her care for both the mission and me as a person has been a gift.
Christina Neurofeedback Practitioner
Working with Dr. Johnna gave me the clarity to charge what I'm worth without apologizing for it. The identity work changed everything else.
Claudia HR Expert
I came in wanting strategy. I left with an entirely different relationship to my business and to the version of myself I'm building it for.
Christine CEO, Photography Studio

Where the work comes from.

Twenty years building businesses. Twenty years studying people. The frameworks come from both.

The clinical depth and the entrepreneurial experience aren't separate practices. They run on the same engine. Read the full story →

Not sure where you fit?

Tell me where you are and where you want to go. I read every message myself, and I'll point you to the right step.

Reach out

Or join the Studio and take your time. It'll be here either way.